It’s the natural course of any business to scale and grow. However, companies will eventually find that their internal team can no longer cope. They can’t keep up with daily demands. This not only leads to a loss of productivity. It also prevents businesses from focusing on their core activities and offering valuable products and services to their clients. They’re stuck between growing an in-house staff or finding companies that provide outsourced services.
So why do companies choose to outsource work? You’re probably thinking: “Why should I outsource? Keeping everything in-house is more beneficial.” But is it? Large companies may have more legroom to train their dedicated staff. But the situation isn’t as straightforward for small and midsize businesses.
Nowadays, businesses are getting more intertwined. Outsourcing can no longer be put on the backburner. Even big conglomerates depend on third-party vendors and outsourcing companies for better outcomes.
Customers want quality services at short turnaround times, so there’s little room for error. Companies have turned to outsourcing to meet demands and keep up to speed with the competitive market.
What Is Outsourcing?
Let’s first define outsourcing. Outsourcing is the act of hiring third-party service providers or individuals to perform specific duties. For example, a company may outsource their IT department for software development and hardware maintenance. Other companies may outsource their customer service personnel to offshore staff.
Outsourcing provides several advantages. It’s more cost-effective and gives better flexibility for core operations. Let’s take a closer look into why companies outsource.
1. Focus On Core Operations
Departments are critical for an organisation to function. The work they do fits into the bigger picture. Without them, outcomes are much less favourable. Inefficiencies may be rampant and turnover rates can be high.
These are just some of the departments a business will have:
- IT management
- Customer service
- Other administrative tasks.
Companies have to ensure each department works efficiently and collaboratively. They also have to invest in resources to create products and deliver services to clients.
Onboarding and training departmental staff can be too time-consuming. If businesses find that they’re devoting too much of their time to these, they may be unable to focus on their core. This is one of the primary reasons why they outsource such services instead.
When businesses can prioritise essential tasks, they can expect an increase in productivity. Outsourced staff are trained to understand the business processes. Even if the staff is from a third-party provider, this spells good news for you as a business owner. You can start diverting focus towards other important matters. Start completing critical projects and meet deadlines for your company.
2. Lessen Time-Consuming Activities
Growing in-house employees isn’t favourable as your business scales. In addition to the extra work they’ll have to do, you’ll need to invest in training them. This decreases their availability for their scope of work. Also, scouring for and finding the right talent takes trial and error. You can’t afford mistakes, especially in a fast-paced environment.
Another reason why companies prefer outsourcing is so they can lessen time-consuming activities. Much of these activities are often offloaded to skilled workers offshore. Some outsourcing companies also offer AI solutions to automate customer service.
Outsourcing gives your internal team more time to complete specialised tasks. With outsourcing, you can expect them to be more efficient and better at time management.
3. Dedicated Talent Pool
Plenty of options are available when it comes to hiring in-house talent. But, outsourcing lets you choose from a diverse pool of talented individuals. Outsourced individuals possess specialised skills and qualifications. They undergo training specifically tailored to what you require of them.
Companies have limitless options when finding qualified, outsourced individuals. The outsourcing provider will also shoulder the costs of hiring, onboarding, and paying for benefits.
You don’t have to worry if the outsourced staff are the right fit for your business. They’ll always undergo a detailed briefing by their company. The briefing helps them understand your business:
- Standard operating procedures (SOPs)
- And many more
4. Improve Your Processes
Outsourcing also gives your company a chance to improve its processes. You may think that your operational efficiency is at its peak performance. However, there are always bound to be improvements along the way. The further you enter the outsourcing industry, the more you’ll find opportunities to improve your organisation.
With outsourcing, you have the opportunity to examine your processes and make changes to them. Before you find an outsourcing provider, assessing your current procedures and business-specific operations may be helpful. You’ll need to ensure that your outsourced team can quickly adapt, so everyone is on the same page.
Additionally, having another set of eyes to look into your processes is advantageous. Your outsourced team can recommend changes. They may identify areas of your business that could improve for better results. Have an open mind and be receptive to constructive criticism. Adopting this approach opens you up to a new world of opportunities to succeed.
5. Better Customer Service
Providing exceptional customer service is critical to generating leads and creating better marketing opportunities. It’s better for any business when customers feel they’re prioritised in your business.
With a talented team of outsourced individuals, you may anticipate increased customer satisfaction. Trained experts are handling your services and addressing the most pressing customer concerns.
Excellent customer service delivers positive trickle-down effects to your business, such as:
- Customer loyalty
- Higher profits
- Networking opportunities
- Better conversion rates
- Brand awareness and reputation
6. Reduce Business Costs
The most popular reason for outsourcing is the cost benefits it brings. Outsourcing can lower labour costs, especially when you hire overseas staff. This doesn’t mean that the team isn’t paid competitive rates or doesn’t have any benefits. Instead, labour costs in other countries are much lower.
Aside from the low labour costs, outsourced companies have dedicated hardware and software for their services. You don’t have to allocate business funds towards procuring equipment and paying for software packages.
“Why do companies choose to outsource work?” Outsourcing may not be a perfect, one-size-fits-all solution. However, organisations can’t deny the cost benefits and versatility it brings, especially in lowering operational expenses. For small and medium enterprises (SMEs), outsourcing may help bridge the gap between lower business costs and value-adding services.
Ready to work with an outsourced staff? Pure Moderation is a global outsourcing vendor prepared to meet your business needs. We offer customer service, data entry, content moderation, and other seasonal BPO solutions. Get in touch with us now!
Frequently Asked Questions About Why Companies Choose To Outsource
Why Is Outsourcing An Advantage?
Outsourcing increases business efficiency, lowers operating costs, speeds up research and development, and leaves more time for core tasks.
Which Country Outsources The Most?
More than 68% of US-based companies outsource their services. It ranks in the top spot, while the UK ranks second, with 48% of UK companies working with offshore outsourcing service providers.
Which Country Provides The Most BPO?
India ranks number one for business process outsourcing. China and Malaysia follow behind, at two and three respectively.
Do I Need To Outsource?
You need to outsource if you find your business spends less time on essential tasks. Additionally, you’ll want to consider outsourcing if your staff is burnt out with menial responsibilities and has no more room for their essential roles.